Adventist Health Board of Directors
Portland, Oregon
The Board reviewed the 2009 Self Assessment Results, The Cash Management Report, Approved Hospital capital requests, and reviewed the audited financial statements. Adventist Health had its credit rating reaffirmed at “A” with a stable outlook by both Standard & Poor’s and Fitch. Considering the current economic climate this was a providential evaluation.
The Adventist Health Central Valley Network in California gave a report on their project to brand every aspect of their operation as “Adventist”. Sometimes we hear discussions suggesting that too closely identifying with the Adventist Church might be a negative. In their research they discovered that 70% had heard of “Adventist Health” and 72% said a religious affiliation would make no difference in the selection of a hospital and 22% said they would be more likely to use a hospital with a religious affiliation. So they decided to clearly identify all of their hospitals, rural clinics, and other service lines as “Adventist Health.”